Posts by Angela Kafadar

[su_spacer]I’ve got a concept that I want to share with you.  It really is important because there is one thing we hear over and over from busy entrepreneurs. They just don’t have time every week to do create their video content.  The time it takes to get mentally prepared and set up everything too much…

[su_spacer] Let’s talk about lighting for a minute. I’m not going to get into some of the complicated or expensive or artificial lighting for your video marketing. I actually want to talk about the most economical, easiest way to light your marketing videos for social media when you’re filming with your smart phone and that…

[su_spacer] You don’t need an expensive microphone to film your videos. I am a big proponant for using your smartphone to film your marketing videos for social media.  The technology built into that phone is advanced enough that the audio is going to be great. As long as you follow these few tips) when capturing…

[su_spacer]This tip that I’m going to give you could make a huge difference between your video looking completely amateur and professional, and it’s image stabilization. So, what is image stabilization? Really, what I’m saying is get yourself a tripod. You could get yourself something like this, a desktop model, this is specifically for smart phones…

[su_spacer]Let’s talk about framing. How should you be framed in a video? Well, I’ve seen a lot of bad framing and I wanna show you an example of that today and maybe talk a bit about why. The first thing I don’t want you to do is go really close up at any time. In…

[su_spacer]How important is it how you look on camera when it comes to hair, wardrobe and, for us women, makeup? Well the answer is it really depends. It depends on what you do for a living and how you wanna present yourself, and it also depends on how your target audience is going to perceive…

[su_spacer]Technical challenges can really stump us when we want to record our own videos. But even more so than that, what about your performance? One of the biggest obstacles I know people have is that when they do film themselves, when they watch it back, it feels like they’re not being authentic, it’s not really…

[su_spacer]I’ve had conversations with clients and they have a whole bunch of reasons they’re not doing video. Maybe they’re waiting to get a certificate. They’re waiting to get their hair done. They’re waiting to lose five pounds or gain 10 pounds. And, during these conversations what really comes up is fear. Fear of being judged…